Industry Leader Tips

I attended Tech23 in Sydney a couple of weeks ago and posted some tweets of key comments made by panel members made up of various industry leaders. Some didn’t make it to twitter, so here’s the content from my notebook.

I like attending these events. You can get insights (and insight reminders) at most events by sitting, waiting and snipping them from the conversation as they appear. Most content at these events isn’t dramatically new but there is usually outlier comments. It’s the context that they are made in and how it my apply to your own business model that is interesting.

It’s extremely important to watch other industry’s. When you cross pollinate ideas into your own industry or business model you can create new products and even new markets where they didn’t exist before.

Getting to critical mass. What is your critical mass? Chunk it down to micro market and get intensity.
Alison Deans from Netus

If it takes you 4 minutes to sell something you have a costly customer acquisition strategy.
Sue Klose from News Digital Media

We measure the life of an iPhone App in hours, not even days.
Sue Klose from News Digital Media

The lifespan of tagging is as long as humans can do it better than code.
Alan Noble from Google

Auto-magical (Alan describing a system that does something well automatically).
Alan Noble from Google

Don’t give concrete forecast numbers. Better to talk about the tech you have.
Mike Cannon-Brookes from Atlassian

They need to be careful and respectful of the users desktop space (In reference to desktop apps).
Phil Morle from Pollenizer

Patents stop you shaping your IP. People usually patent IP to early.
Mark Bonnar Cleantech Ventures

Patents should be used to ring fence a commercial space.
Roger Price from Innovation Capital

Young people will open up more online.
Didier from Cultureamp.

Building culture means give better feedback daily to your staff.
Didier from Cultureamp.

You can scale culture with software in your company.
Didier from Cultureamp.